Superonda sofa

$7,223 $11,250

SKU: PLTNVA/SUPERONDA/001-SOFA

Vendor: Poltronova
Product Type: Sofa

DESCRIPTION

It was the first sofa to be designed without a traditional frame, and it was created in 1967 by the Florentine Radical group Archizoom.

It consists of two waves, each created from a block of polyurethane that has been split down the middle with an S-shaped incision, that may be stacked and interlocked to form various shapes.

Due to its portability and adaptable construction, it can serve many purposes: Superonda can double as a couch, bed, or even a lounge chair.

It, like many other Archizoom creations, subverts middle-class norms in order to unleash the user's imagination. The pop aesthetic is emphasized by the glossy leatherette cover's use of white, black, and red.

REVIEWS

About

Archizoom Associati

The ensemble was established in 1966 in Florence by Andrea Branzi, Gilberto Corretti, Paolo Deganello, and Massimo Morozzi, and was later joined by Dario and Lucia Bartolini in 1968. They co-produced the 1966 exhibition Superarchitettura with the Superstudio collective.

Among their many accomplishments are 1968's participation in the 14th Triennale with their Centro di Cospirazione Eclettica project, 1972's inclusion in the exhibition Italy: The New Domestic Landscape at the New York MoMA, and 1973's co-founding of Global Tools with the foremost representatives of the radical area.

The Superonda and Safari couches [1966–1967], the Sanremo lamp [1968], and the Mies armchair [1969] are just a few of the pieces of Poltronova furniture that were manufactured controversially between 1966 and 1973, ushering in the season of new design.

The Gazebo series was originally released in Ettore Sottsass jrinaugural .'s edition of his magazine "Pianeta Fresco" in 1968.

The grand idea for a No—Stop City was the culmination of Archizoom's research into the city, the environment, and mass culture, which ran in parallel to their experimental work in the realm of design.

Specifically, Archizoom's theoretical studies focused on Branzi's Radical Notes on "Casabella," a text central to the radical movement. In 1974, the group's members decided to part ways.